Why Picanova Picked Ohio

The Need

As part of an effort to strengthen its presence in the North American market, Picanova Inc., the U.S. subsidiary of The Customization Group (TCG), sought to expand its operations by establishing a centralized hub that would enhance production capacity and allow for more efficient product delivery.

TCG is a world leader in customized wall décor and lifestyle products. TCG boasts manufacturing sites in the United States, Germany, Poland, and Latvia, with a combined daily production capacity of over 500,000 customized products, which are sold to customers in 170 countries through its 20+ online shops and 1,000+ partner stores.

The Solution

Picanova opted to relocate its Miami, Florida, facility to central Ohio. (The company’s facility in Phoenix, Arizona, remains fully operational and continues to play a vital role in supporting production and distribution across the western United States.)

The move represented a significant investment in long-term scalability and service excellence. By leveraging advanced technology and supply chain advantages, optimizing workflow and committing to sustainability, Picanova better positioned itself for future growth.

Key factors in choosing Ohio included:

• Ohio’s centralized location—a well-established base for quickly moving goods around the globe and throughout much of the U.S. and Canada
• Access to a highly trained workforce with expertise in artificial intelligence, cybersecurity, IoT, semiconductors, analytics, and more
• Ohio’s business-friendly taxes, including 0% state income tax
• Proximity to Ohio’s other fast-growing industries, plus built-in supply chain advantages that reduce cost and limit disruptions.

The Results

• Jobs Created: 246
• Total Payroll: $13 million
• Total Investment: $2.75 million
• Economic Impact: The arrival of Picanova was a significant win for Obetz, Ohio, and its residents. This investment brought new jobs, opportunities, and energy to the Obetz community.
• Strategic Advantage: This investment underscored how Ohio has established itself as a national leader in innovative, tech-driven manufacturing. With access to world-class logistics and a growing base of skilled talent, Picanova’s new facility is perfectly positioned to serve American customers and accelerate the company’s North American growth.

“Our region continues to attract global companies that recognize our advantages for scale, speed, and market reach. Picanova’s decision to build its U.S. hub here further validates our logistics infrastructure and the unique ability of the Columbus region to power next-generation manufacturing.”

Kenny McDonald, Former President and CEO of One Columbus